Google’s Starters Guide to SEO
This week Google released a starters guide to SEO, it’s a great read if your new to SEO and also great for experienced SEO’s to back up the work they have been doing.
It reiterates most of the advice Google have given out via various sources but bringing it all together in one document certainly helps.
I’ve found the guide useful already with a client who refused to to add any fresh content to their site. The client insisted that adding new pages to their site would have no effect on their rankings and we were only insisting that client added content as it gave us time to find out the ‘real’ problem with the site.
It wasn’t until the client read the guide (page 12 & 13 about content) they decided to add some new pages of content to the site. Sometimes clients won’t take notice of the advise you give them, they will sometimes need an “official” point of view to take a suggestion in.
It’s good to see Google acknowledging the desire of webmasters and SEO’s looking to make improvements to their sites. It also give business who are looking to hire an SEO company some material to test SEO”s to see if they really know what they are doing.
The guide can be found over at this blog post.
Related posts:
) ①②③④⑤⑥⑦⑧⑨⑩❶❷❸➀➁➂➊➋➌