A little later than expected but here’s the third installment of the Voice Search Babble.
Smart devices continue to grow in the US
A study by Forrester has revealed that the U.S. will reach 244 million smart home devices by 2022, which is up from 24 million in 2016. Smart speakers, including Amazon Echo, will account for 50% of the total installed base of smart home devices in 2017.
Google have produced a web page listing of all the various devices you can hook your Google Home, Max or Mini up to. From cookers to garage door controllers, the extent of devices shows how quickly other software and hardware companies are keen to integrate with the Google ecosystem.
In recent times, IKEA have launched furniture with integrated wireless charging for phones and the Swedish brand also have their own range of smart lights. Now, the lighting range called TRÅDFRI, will integrate with Apple’s HomeKit and Alexa, although there is no date for Google Home integration yet.
Following on from the list of hardware devices that integrate with Google, Android Police spotted a nice integration with HP printers – not only does this allow you to print from the device but you can also tell Google home what to print. For example,
“Hey Google, ask HP Printer to print a Crayola coloring page.”
“Hey Google, ask HP Printer to print an art therapy page.”
“Hey Google, ask HP Printer to print a hard Sudoku.”
The Pokémon Company have announced that they will be developing an app for Google home. They haven’t released many other details, but it could be similar to the Stranger Things “voice game”, which we mentioned in the last Voice Search Babble.
Google Home gets the temperatures wrong inside…or do they?
An interesting story about voice search not quite working. A reddit user posted about a problem with his Google Home device and integration with Nest. When asking for the temperature inside, the response wasn’t as expected. It turned out Google thought he was looking for the temperature in Side, a place in Turkey. This shows that, as good as these devices are, there are still some problems with voice recognition.
I have a little spare time at the moment so I decided to participate in the Power Searching with Google Course which went live on 10th of July. Split into six classes the course is due to last till July 23rd.
I didn’t expect to learn anything from the course (I didn’t as it was pretty basic) but was more interested if it would be a good tool to point people towards who are just starting out in SEO or are in-house contacts who want to learn a little more about search, while also using online services for this, which anyone can learn more here. I often point people to the beginner’s guide to SEO on SEOMoz or the SEO guide on Google Webmasters Central, so could the Power Searching with Google Course be a useful teaching aid? Class 1 started today here’s a little review.
The class started with 10 questions on general Google searching to gauge the knowledge of you as a Google user. Some questions included.
At the end you hit submit, but you don’t get a score.
The class is split up into 6 lessons.
Lesson 1 – Introduction
Googler Dan Russel a Senior Research Scientist runs the course, he gives you introduction about the course. The videos are short with an activity after the video, so you best be listening to the videos! It also explained that there are two tests in the course, one mid-term and one final test. Both count to an overall score.
Dan explained the objective of the course is to make you a better searcher, a maybe help you understand why you don’t always get the answer you are looking for.
Lesson 2 – Filter image results by color.
Explains how to filter by colour when using the image search, pretty simple. It’s then followed by some questions, similar to the questions in the pre-assessment, and the use of search engine optimization also help with this, so services like SEO NJ are really useful for this.
Lesson 3 – How Search Works
A section from the Matt Cutts video of how search works. With some questions afterwards, I liked this one!
Lesson 4 – The art of keyword Choices
Explaining the best way to word your queries. After the questions if suggested that if the questions where too easy then to head over to the forums for some harder tasks.
Lesson 5 – Word Order matters
Explains how small changes to the search query can make a difference the results you see.
Lesson 6 – Finding text on the web
Last one, finding text on the page you have found, e.g. ctrl + f.
There’s nothing groundbreaking for an SEO here, I’m guessing that the difficulty will increase in coming lessons and offer other services like content marketing agency / seo copywriting services which you can easily find online. Some bits are really simple such as the ctrl + f and therefore be a tag patronising if you sent it over to someone to complete. However, if you are just starting out in SEO or PPC then there might be a few tips and tricks to pick up, especially if your going to be link building.
A new theme for the blog which is the third theme I’ve used since the blog started in 2008. I’ve used a theme called the boot strap. A free theme you can grab it from http://the-bootstrap.obenland.it/.
If you seen any errors or problems give me a tweet, cheers!
I must have been placed into test bucket this morning and saw a tabbed effect on sitelinks for the monster site. The first tab featured “top links”. The other tabs linked to other sections in the site (most likely the top navigation items). Sometimes it displays one sitelink with a description and then more links on their own on the right. Other times it listed multiple site links in the tabbed box.
The tabbed site links also appeared for other sites such as apple.